SEO (Search Engine Optimization)
Get seen and be heard on the web
Search Engine Optimization is a term used to describe a process of improving the volume of traffic to a web site from search engines in the natural search results.
SEO is a key part of any web site to drive and promote traffic, and not just any traffic, the most relevant traffic possible. All our sites are built to be search engine friendly and we work with all our clients to achieve the best possible results.
Many companies make sweeping promises of first page listings but these are generally overly expensive services and produce short term results. The sites we produce are optimized to take advantage of natural free listings which are a more sustainable, cost effective solution.
Lees Design Series has spent thousands of hours mastering the intricacies of Search Engine Optimization. Search engine optimization is a primary element in e-commerce success. Studies show that close to 90 percent of online sales are generated by search engine queries, and that over 210,000,000 web searches are being performed on a daily basis. Since very few businesses of any kind would survive if they suddenly lost 90 percent of their leads, you can easily understand why SEO is such a critical element in having a successful website.
SEO can also target different kinds of search, including image search, local search, and industry-specific vertical search engines. As an Internet marketing strategy, SEO considers how search engines work and what people search for. Optimizing a website primarily involves editing its content and HTML coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines.
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